Pitch Perfect: further research

Greta and Matt is joining or group but sadly molly cant come to school and Matt always disappear from the studio so it were only me and Greta who did research at the early stage. Obviously we found out that there are a lot more to consider about starting up a animation studio not only financially but also like promotion, competition etc. 

Since we didnt know how to start so we look at the advices questions on e-studio

• What skills and services do you have to offer?
• Who is your target market?
• Who is your competition and how will you compete?
• What are your costs, charges and financial considerations?
• How will you structure your studio?
• Who will be responsible for what?
• How will you promote your services? To who? Using what media?
  
  

We both started researching from scratches, I am researching about target market, competition and posts while Greta is in charge of the costs and money. 

To be honest, I am not so familiar with local animation studios which I shouldn't and therefore this is also a good opportunities to look at various firms and how they run and set up their company. It might be great to look at their website and what they have been involved in. I found this website that provides a lot of website to local animation studios and I did went through all of them.

There are a lot of bad website that not even attractive like only with a sentence describing their work with no supporting images. It is hard to attract clients and audience when having bad PR. If we are making a website, it should be quite clean but fun, with bold element like interaction with visitors that could make them stay at our page for longer so we could also have more time to promote.
For example http://www.illusionanimation.com/services/

Illusion Animated Productions. I am not fond of their page because there is no interesting elements also the composition is very boring. 

I would like my page like the slurpy studio where they have a texturised background and a lot of colourful work and effectively introduced their style at the first page which I really like. The whole page is very professional and making clients feel confident to purchase them.

Other Amazing studios:

ATTACK

 BLUEZOO

 AMANITA DESIGN

FRED&ERIC

All of these website are clean and simple but very impressive because of the quality of work. Therefore I think at the end what matter is still the quality of work but online web is also an very effective tool to promote the studio.